Sensodyne has failed to overturn a ruling that barred it from advertising its toothpaste as the “No.1 dentist-recommended” brand without a prominent qualifier that the recommendation is only for ...
It may not be a glamorous product, but toothpaste is an essential product consumers cannot do without. For more established brands, selling toothpaste products is relatively straightforward. However, ...
LONDON (Reuters) - Colgate-Palmolive must stop claiming that more than 80 percent of dentists recommend its toothpaste, the advertising watchdog ruled on Wednesday. The claim had appeared in poster ...
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